Marketing Plan

Effective Internet-Based Marketing is No Longer an Option. . .It’s a Necessity!

When the market began to really tighten in 2007 and 2008, I began to notice that lot of folks us calling were really in a panic. It was around that time that I was updating my marketing plan, as I often do, to reflect the latest in buyer behaviour and marketing technology. I wanted something a tad flashier than “marketing plan” for a title, so I borrowed a part of title from one of my favorite books. Thus, our “marketing plan” became Don’t Panic: An Illustrated Guide to Selling Your Home in Today’s Market.

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In a nutshell, it explains some truths about selling houses and describes the process that we follow to find a buyer for your house. It’s a pretty quick read, and most folks find it to be rather entertaining.